To understand the subject, the main thing is to understand two terms : Black Hat and SEO. Black Hat means black hat in English. It comes from the old cowboy movies, as the bad guys usually wore black hats, while the good guys wore white hats. And SEO is the acronym for search engine optimization SEO (in Spanish, search engine optimization). Black Hat SEO is the name of a set of techniques to trick search engines like Google, Bing or Yahoo. It is intended to get better search results for your pages without having to go through ethical methods to achieve it.
Several of these techniques consist of creating hidden content, duplicating content, or placing as many keywords as possible. Using the Black Hat is very tempting to achieve Phone Number List short-term results with less effort and in less time. But it is a big lie because to achieve a good position it takes a lot of time, great efforts and perseverance. What consequences does the use of the Black Hat bring? Search engines like Google penalize any use of Black Hat or bad SEO positioning practices. Your website may have ranking declines. From drops of 30 positions to 950.
It should be noted, that even expulsion of seekers is a punishment option. The consequence will be that you will have an overloaded website, of poor quality and that will be penalized by Google . Getting your page out of this sanction is very complicated. If the penalty was made by the algorithm, you will have to find out the reason and remove it. If it was done by a person, you will have to correct the problem and submit a reconsideration, which is very difficult to approve. What are the bad SEO practices that you should avoid? Black Hat techniques such as SEO positioning strategies and bad practices are not difficult to identify.
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